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ADIDAS HISTORY

Adidas trefoil logoThe first Adidas trainers were hand produced by Adolf (Adi) and Rudolph Dassler in 1920 under the Dassler name at home on the kitchen table. In 1928 the trainers appeared in the Olympic Games in Amsterdam. By 1956, at the Melbourne Olympics, the Adidas brand was being promoted.

This was the first sports sponsorship. By 1961 Adidas had branched out from trainers into footballs and clothing. At the 1964 Tokyo Olympics, 80% of all athletes sported footwear with the familiar Adidas 3 stripes.

Adidas three stripe logoThe Adidas trefoil logo was introduced in 1972. This represents the continental plates coming together in the spirit of the Olympics. In the same year, the German national football team won the European Championships wearing Adidas boots.

In 1974, the German football team win the World Cup and 80% of all tournament players wore Adidas boots. In 1976, 83% of athletes at the Montreal Olympics wore Adidas.

The new three strip Adidas Equipment logo was introduced in 1996.

1997 saw David Beckham signed up as part of a new Adidas marketing offensive. In the tennis world Anna Kournikova promoted the Adidas brand.

1998: France won the World Cup wearing Adidas kit.

ADIDAS TRAINERS

Adidas now produces a vast range of trainers, covering all types of markets and sports under two small logos. The ADIDAS EQUIPMENT RANGE under the three stripe logo, and the ADIDAS ORIGINALS range carries the classic trefoil logo.

Trainerstation's small interest is in the ADIDAS ORIGINALS range, particularly adidas retro trainers and reissues of deadstock classic adidas trainers. We carry some of the equipment range as there are some great shoes in that side of the Adidas range, but the most of our adidas lines are from the ADIDAS ORIGINALS range and sport the wonderful adidas trefoil logo.

Within the ADIDAS ORIGINALS range;
 
ADIDAS LIFESTYLE range  
Adidas boston superADIDAS CITIES trainers range (classics such as Adidas Boston, Adidas Munchen, Adidas Paris, Adidas Dublin, Adidas San Francisco and many more) Adidas Stan SmithADIDAS Stan Smiths are the best selling trainers ever, with over 30 million sold, but as an alternative there are also ADIDAS Rod Laver and ADIDAS Ilie Nastase styles.
ADIDAS TENNIS TRAINERS have always been popular. Adidas have branded their tennis trainers with the names of tennis greats from the 1970's, which today gives them that retro flavour.
Adidas sl super light ADIDAS SL range (originally "Adidas Super Light") such as ADIDAS SL 76 & ADIDAS SL 72' are in huge demand, particularly the Starsky & Hutch reissue of the ADIDAS SL 76
Adidas SuperstarADIDAS SUPERSTAR were at one time hard to get hold of even if you were a professional US basketball star. Today this is hard to believe, as the signature shell toe of the adidas superstar has now become firmly established as one of the great classics, popular around the World, and available in hundreds of colourways. The Adidas Superstar celebrated its 35th anniversery in 2005, and to mark the event Adidas launched a range of 35th anniversary limited edition Superstars. The recently reissued ADIDAS HALF SHELL trainer shares a similar heritage, with Adidas responding to basketball professionals who cut part of the shell toe off for greater flexibility.
Adidas Tuscany Adidas Jerez The ADIDAS TUSCANY comes from the F1 racing shoe inspired range that also includes the Adidas Jerez, and the new Adidas Racer. Adidas Monaco are hi boot style versions of the Tuscany.
ADIDAS TRIMM TRAB (translation "Keep Fit") have been just one of the many great reissues from adidas in recent times. Adidas Trimm Trab
Other favourites include:
FOREST HILLS
Adidas Forest Hills
ITALIAS
Adidas Italias
GAZELLES
Adidas Gazelles
ADIDAS ORIGINALS

We end this look at Adidas trainers with the objects of beauty you see below taken from our archive...sometimes a picture conveys so much more than words can.

Adidas Tobacco
Adidas Tobacco
Adidas Milan
Adidas Milan
Adidas Berlin
Adidas Berlin